Canonical links and Keywords.

[Hbrownell]

Hey folks, I've tried going through the forums and tutorials, but I guess I'm just not getting it.

As I understand it, Canonical links should be any page that is in reference to the same page (IE www v non www links) should be a canonical link in the page. Yet the only place I found that I can update the link is in the properties of the page under SEO. There are several pages I'd like to add to my list to get my SEO more in line, but I have no idea where to put them. (SEO has but one spot)

Next, making active keywords on the website. I know about the keywords section in the properties portion, but I've been hearing that having a list of keywords in that area will actually bring your SEO way down. I tried using those words in the text of my different pages, but the web-crawlers come back and say that my page doesn't have any keywords. So, where do we put them and / or how do we actually implement the different keywords???

Thanks!!!

[wwonderfull]

every page has to be taken care of separately when declaring the canonical version on page properties => seo => canonical url there it has to be specified. Not just that it even might need .htaccess settings for redirection too.

For writing keywords make sure it is related to your pages title header and text content. go to properties => meta tags => keywords there write the key words single by singe with coma

example:

Code: Select all

seo, web-design, design, development

[wwonderfull]

And yes, they told you some stuffs right about keyword stuffing because google has algorithm to detect it and it won't rank well. Try to put keywords more on your page's content rather than the meta tag. Google can automatically understand the keywords even without specified but it is a formality to write the keywords on the meta tags. Your page will be read and even indexed but the keywords will not get the value it would get normally that is the reason when writing your website content check the plagiarism then write the keywords because then it is unique and valued. There are many other factors which also comes to play.

If content writing was so easy AI would be making every website be in top 10 page by now. Which it could not.

[BaconFries]

The following is from forum member Rob he gives a good tip

yes - https://www version of the site is the canonical tag. htaccess to fwd from http to https and non-www to www.

Then, in Google Webmaster Tools, add all 4 versions of the website, but submit sitemap and request indexing of the https://www version of the website. This is the one that should be found naturally. But if other versions are typed in (or old links) they will forward correctly.
Just my 2 cents as a non-SEO guru - just personal experience in terms of what has worked for me.

See the following reading from were I mention "Keywords" a rule of thumb is not to over stuff by repeating words, use words appropriate to the page(s) content, your index(home) is always the first page so that should be the most relevant to the search bots
viewtopic.php?p=456867&hilit=seo#p456867

Note these are just guidelines and others may or may not agree.

[Hbrownell]

I knew about the canonical link in the properties as well as the keyword section. What I'm still confused about is to how the keywords are made functional and located within the text of the website by the crawlers. Do I need to make a hyperlink on the specific words?

When WWB makes the site, I have the root site the "website.com" instead of www.website.com. So, would the canonical link be the www-link? You mention the HTACESS which I've read about as well, but can't find any setting in WWB regarding that part. Where is it, and how would I access/modify it?

I'm still learning about all this, and short of putting pictures on pages and laying them out nicely, I'm lost when it comes to deeper level stuff.

TO that point, another confusing point are the hreflang links which I understand to be important. I set all my languages on all my pages, yet I still come back with missing hreflang.. so there's yet another thing I have to learn. Thanks for the help, I really need this site to be functional on seo, so this is teaching me loads.

I used ahref to analyze my site, and I've cleaned up most of the errors sans the above topics.. so Im getting close.

[wwonderfull]

canonical link would be which you would want Google to index. For example, if you want the www version then http://www.example.com and if without the www then the canonical would be http://example.com and that is the url you have to write on the the settings of wwb. That is all for declaring canonical in wwb. Where to write the url I have already given direction on the previous post.

You can see this post too viewtopic.php?p=495783#p495783

for knowing more about hreflang see these posts
viewtopic.php?p=487210#p487210

[Hbrownell]

Here's what ahref said about my canonical links:

Issue details
Similar or duplicate pages of a website must specify the canonical URL to instruct search engines to show the most authoritative (canonical) version of the page in search results.

In case the URL has no incoming internal links, there’s no way for people to reach it while browsing your website.

How to fix
Check your website navigation and link architecture to make sure all canonical pages are easily accessible.

You should always internally link directly to the canonical URL where possible.

[wwonderfull]

It might have been done incorrectly that is why they stated it was not found.

Can you share a link to the site for checkup?

[Hbrownell]

brownelldesignstudios.com

[Hbrownell]

After chasing down just about everything that ahref mentioned was wrong with my site (including putting keywords in the meta-data) I did a keywork search on another service, but found only 1 keywork that wasn't even on my direct website it was another referenced site..

I'm lost as to how to make keywords work. I have included the words themselves in the text of the site, put them in the meta-data and even used the key-words in the titles of all my images. All of which are not being found by the search engines.

I've gone over the information regarding keywords that were mentioned earlier in this thread, but I guess I'm just missing something. When you make a keyword, you type it in the meta data, and then what?! Do you do something specific to the text to make it a keyword? Is there a setting somewhere on the text objects to make them keyword searchable? Do I need to add more html code on the page?!

[BaconFries]

Have you submitted your site to "Google" along with the other search engines? When submitting you need to include a sitemap?. If you have previously done so then it is a matter of waiting for it to be searched and re-indexed again, this could be a matter of days and in some cases weeks. Note this is not specific to the use of the software but down to the how the "Search Engines" Search, Read the content and index it to be displayed.
In "Google" I simply used "real estate photography cadiz kentucky" without the quotes and it came up with this 2nd

[wwonderfull]

I've gone over the information regarding keywords that were mentioned earlier in this thread, but I guess I'm just missing something. When you make a keyword, you type it in the meta data, and then what?! Do you do something specific to the text to make it a keyword? Is there a setting somewhere on the text objects to make them keyword searchable? Do I need to add more html code on the page?!

You did not optimize your page's title you can find it on page properties there you must write a title which consists with below keywords.

Code: Select all

photography, real, estate, design, brownell

[Hbrownell]

So, if I understand what you're saying, the keywords under meta data have to be in the title of the page as well for them to work as keywords?

[wwonderfull]

So, if I understand what you're saying, the keywords under meta data have to be in the title of the page as well for them to work as keywords?

Correct.

But that is half the SEO still, although scores will be giving the pass mark.

[Hbrownell]

How else do people get so many keywords into their sites? I'm guessing blogs that all contain different titles for the pages and thus better word coverage.

So, I've added all my meta-data, my open-graph, canonical info, descriptions, robots, site map, and streamlined my images. What else would SEO consider?

[BaconFries]

What else would SEO consider?

Avoid using the same description in H1, H2 and other headlines, make them as descriptive to the page content itself and visually different. Use bold text to to emphasis words even use a different font. Use links in your paragraphs even if they are never clicked (links are great).

In your "keywords" include your town, city how else can search engines know to pull display your location, think of it this way if I stay in Kentucky and do a search for photographers I really don't want to see results for "NewYork".

You can also use bulleted content it can be used to draw attention to keep them short and sweet and as mentioned used bold words where appropriate to the content.
As discussed with titles and using "Keywords" you should keep the to 60 or less characters.

[wwonderfull]

So, I've added all my meta-data, my open-graph, canonical info, descriptions, robots, site map, and streamlined my images. What else would SEO consider?

Blogging people used to do and still do because that is the only place where you can really use a lot of keywords to forward traffic on your site by using optimized title as a question and then writing long content for it. But on home page people have very less thing to write unless they do a landing page where all contents are on one same single page.

If you have separate pages, then those pages need to be SEO optimize separately which is better because you do not have to do too much keyword stuffing in a single page. As @baconfries has mentioned try and fix the headers and titles first then the content and after than you have to bring traffic to the site which will add more value to your keywords connected to the traffic because people found your site using that keyword mostly and that is where you win they keyword race by getting more traffic to your site using that keyword and soon you will be in top with that keyword. Unless someone is paying google to advertise their site to get your traffic with that keyword which is their investment.

For example, people may write brownell design studio it is a domain keyword which may or may not bring the site at top. But what if people wrote best design studio in Kentucky that would need a different optimization for the keyword "best" and "kentucky" although you have the keyword "studio" along with that you would have to compete with others for that keyword using your content advertisement and backlinks.

So, you have to understand which keyword you tell or expect people to use to find your site and optimize the site and its content according to it.